{"id":3598,"date":"2026-09-26T02:20:27","date_gmt":"2026-09-26T01:20:27","guid":{"rendered":""},"modified":"-0001-11-30T00:00:00","modified_gmt":"-0001-11-29T23:00:00","slug":"head-of-demand-generation-remote-germany-easygenerator-57134","status":"publish","type":"job_listing","link":"https:\/\/africantalents.online\/blog\/poste\/head-of-demand-generation-remote-germany-easygenerator-57134\/","title":{"rendered":"Head of Demand Generation (Remote, Germany)"},"content":{"rendered":"<h2><strong>About Easygenerator<\/strong><\/h2>\n<p style=\"min-height:1.5em\">We\u2019re a fast-growing EdTech scale-up on a mission to revolutionize learning through our award-winning authoring tool. Used by global giants like Kellogg\u2019s, T-Mobile, and Siemens, Easygenerator helps organizations simplify knowledge sharing: fast, easy, and impactful.<\/p>\n<p style=\"min-height:1.5em\">We\u2019re an <strong>AI-first company<\/strong>, utilizing cutting-edge tools in both our products and internal workflows. You\u2019ll gain hands-on AI experience and develop a future-proof skillset while contributing to a fast-moving, high-impact product.<\/p>\n<div style=\"min-height:1.2em;margin-top:0;margin-bottom:0\">\u00a0<\/div>\n<h2>Role Summary<\/h2>\n<p style=\"min-height:1.5em\">The Head of Demand Generation owns Easygenerator\u2019s end-to-end demand engine: paid acquisition, website, SEO\/GEO, content, and conversion.<\/p>\n<p style=\"min-height:1.5em\">This role turns product positioning into high-performing demand programs that drive qualified pipeline, strengthen authority, and improve full-funnel conversion.<\/p>\n<p style=\"min-height:1.5em\">A commercially accountable leader, they combine editorial judgment, digital design understanding, and growth discipline to influence pipeline quality and revenue.<\/p>\n<div style=\"min-height:1.2em;margin-top:0;margin-bottom:0\">\u00a0<\/div>\n<div style=\"min-height:1.2em;margin-top:0;margin-bottom:0\">\u00a0<\/div>\n<h2>Core Responsibilities<\/h2>\n<p style=\"min-height:1.5em\"><strong>Demand Engine &amp; Pipeline<\/strong><\/p>\n<ul style=\"min-height:1.5em\">\n<li>\n<p style=\"min-height:1.5em\">Own paid, organic, website, and conversion channels.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Translate growth targets into clear priorities and roadmaps.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Deliver predictable marketing-sourced pipeline while balancing short- and long-term growth.<\/p>\n<\/li>\n<\/ul>\n<p style=\"min-height:1.5em\"><strong>Website &amp; Conversion<\/strong><\/p>\n<ul style=\"min-height:1.5em\">\n<li>\n<p style=\"min-height:1.5em\">Lead website structure, messaging, UX, landing pages, and CRO.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Partner with PMM to ensure clear, differentiated positioning.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Maintain clarity, credibility, and performance across touchpoints.<\/p>\n<\/li>\n<\/ul>\n<p style=\"min-height:1.5em\"><strong>Paid &amp; Organic Growth<\/strong><\/p>\n<ul style=\"min-height:1.5em\">\n<li>\n<p style=\"min-height:1.5em\">Lead paid acquisition and \u20ac2M+ budget allocation aligned to revenue goals.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Optimize for pipeline and revenue impact with strong attribution visibility.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Build scalable SEO\/GEO and intent-based content clusters to grow authority and long-term pipeline.<\/p>\n<\/li>\n<\/ul>\n<p style=\"min-height:1.5em\"><strong>Content &amp; Design<\/strong><\/p>\n<ul style=\"min-height:1.5em\">\n<li>\n<p style=\"min-height:1.5em\">Lead revenue-focused content aligned to buyer journey and enterprise sales.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Ensure digital design supports differentiation, clarity, and conversion.<\/p>\n<\/li>\n<\/ul>\n<p style=\"min-height:1.5em\"><strong>Revenue &amp; Analytics<\/strong><\/p>\n<ul style=\"min-height:1.5em\">\n<li>\n<p style=\"min-height:1.5em\">Own marketing-sourced pipeline targets and key revenue KPIs.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Build quarterly growth plans and improve funnel bottlenecks.<\/p>\n<\/li>\n<\/ul>\n<h2>Team Leadership<\/h2>\n<ul style=\"min-height:1.5em\">\n<li>\n<p style=\"min-height:1.5em\">Lead paid, content, web, and design teams.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Establish scalable processes and experimentation frameworks.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Partner closely with PMM, Revenue, and Leadership.<\/p>\n<\/li>\n<\/ul>\n<h2>Qualifications<\/h2>\n<ul style=\"min-height:1.5em\">\n<li>\n<p style=\"min-height:1.5em\">5+ years in B2B SaaS digital growth; 2+ years team leadership.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Proven pipeline growth and \u20ac2M+ budget ownership.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Strong expertise in paid, CRO, and SEO\/GEO.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Editorial judgment, digital design understanding, and enterprise sales awareness.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Analytical and commercially driven.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Hands-on experience with AI agents and agentic workflows (e.g. Claude, other LLM-based tooling), ideally having designed or shipped systems that automate marketing processes end-to-end, not just explored AI tools in a personal context.<\/p>\n<\/li>\n<\/ul>\n<h2>Preferred<\/h2>\n<ul style=\"min-height:1.5em\">\n<li>\n<p style=\"min-height:1.5em\">Experience in 20M\u2013100M ARR SaaS.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">International SaaS exposure.<\/p>\n<\/li>\n<li>\n<p style=\"min-height:1.5em\">Close collaboration with PMM and Commercial teams.<\/p>\n<\/li>\n<\/ul>\n<h2><\/h2>\n<p>Find more <a href=\"https:\/\/www.arbeitnow.com\/english-speaking-jobs\">English Speaking Jobs in Germany<\/a> on Arbeitnow<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_promoted":"","_job_location":"Germany","_application":"https:\/\/www.arbeitnow.com\/jobs\/companies\/easygenerator\/head-of-demand-generation-remote-germany-174242","_company_name":"Easygenerator","_company_website":"","_company_tagline":"","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job-categories":[],"job-types":[6],"class_list":["post-3598","job_listing","type-job_listing","status-publish","hentry","job-type-full-time"],"_links":{"self":[{"href":"https:\/\/africantalents.online\/blog\/wp-json\/wp\/v2\/job-listings\/3598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/africantalents.online\/blog\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/africantalents.online\/blog\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/africantalents.online\/blog\/wp-json\/wp\/v2\/users\/1"}],"wp:attachment":[{"href":"https:\/\/africantalents.online\/blog\/wp-json\/wp\/v2\/media?parent=3598"}],"wp:term":[{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/africantalents.online\/blog\/wp-json\/wp\/v2\/job-categories?post=3598"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/africantalents.online\/blog\/wp-json\/wp\/v2\/job-types?post=3598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}